popchips Pretty Yummy

March 17, 2010

Pop Chips

My friend and Seattle public-relations maven extraordinaire, Louie Richmond, founder of Richmond Public Relations, sent me a batch of a fun new snack–popchips–that I’d seen advertised on the sides of city buses and elsewhere the last month or so.

Culpa mea: I’m not much of a snack-y person. . .I much prefer a glass of wine and piece of cheese or a piece of best-quality dark chocolate to a bag of chips or a handful of pretzels.

But the all-natural (no preservatives, artificial flavors, or colors) crunchy-round beauties quickly captured my heart. Because they are somehow rather miraculously popped rather than baked or fried, their texture is more akin to a crispy rice cake than a more traditional chip.

They’re even healthy, as snacks go, with no cholesterol or saturated fat, 0 grams of trans fat, and just 100 calories for an entire 0.8-ounce bag, which contains a very satisfying 18 chips.

I liked the plain chips just fine, but the flavored varieties really captured my imagination. Flavors such as Cheddar, Sea Salt and Pepper, Sour Cream and Chives, and Barbecue.

Not only are they good to eat out of hand by themselves or with a dish of tomatillo salsa, but (once gently crushed under a rolling pin or in a Zip-loc bag) they make a nice crumble over vegetarian (or regular) chili or could even be used as a crust for chicken or fish.

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